Developing a website that meets the needs of small businesses or corporate clients involves a well-defined process. As a solopreneur or startup founder with a background in operations, business development, marketing, and sales, it was essential to create a process that aligns our business operations, customer-focused internal departments and website development team with the industry’s required standards.

When I started building our website, my lack of a technology background made it a challenging learning experience yet assuring me to learn about these technologies so that we/I can deliver great websites for you. This journey led to the creation of Vriksha Agency’s minimum viable product designed to serve customers like you.

As a founder or small business owner, you need a website that’s more than just an online identity. In today’s fast-changing digital world an ideal web stack should integrate with MarTech to support any website goals regardless of industry. To achieve this, your website must work in sync with your marketing technology and its content strategy should be customer-centric, addressing both user goals and business objectives goals, including SEO goals.

The Foundation of Our Website Development Process

A website’s development process is fundamental to establishing a successful online presence. Through navigating operational hurdles and finding reliable service solutions via Upwork, we discovered the importance of aligning our operational process with our virtual team’s settings. The time invested in the following courses became the pillars of our operational process, ensuring that we are more than just another website development agency.

• Coding for Designers, Managers, and Entrepreneurs Specialization
• Hypothesis-Driven Development
• Inbound Marketing Certification Course

In the software development industry and information technology industry, there are recommended methodologies for almost everything. When it comes to website or web application development, defining processes are crucial from designing web pages to optimizing for traffic, user requirements and web standards. Below are the key few processes we consider when building and delivering a great website, whether it’s building a new website or redesigning an existing website.

• User Experience Design process for website design
• Website Development Phases
• Developing a content strategy for your business requirements
• On Page SEO strategy that aligns with overall content strategy

And this list goes on as web industry is not like a predefined software product and its services industry. The web industry is unlike predefined software products or services; it’s influenced by many factors, including industry trends and guidelines, requiring constant monitoring of SEO guidelines and its adjustments.

Our Unique Development Process

Every website development agency has a proprietary process adapted to their customer’s needs. While some processes may resemble others, the most important aspect is that each agency’s process is defined by its operational goals and team strengths. At Vriksha Agency, we take pride in our process, designed to deliver the best for your website requirements, from the world’s top professionals via our team and freelancers from Upwork. My goal in taking the above-mentioned courses was to build a website and a process that best serves our customers.

Our process draws inspiration from

• Mr. Alex Cowan’s Hypothesis-Driven Development
  • We’ve adopted key elements from his teachings to define our website development process, focusing on continuous success for your customers.
• Website UI/UX Design Process
  • With our teams understanding and experience on building UI UX screen designs for digital products, combined with learning of Google’s UX design and implementing these for your website within Elementor or WordPress’s Block Editor to build your website.
• Inbound Marketing Methodology
  • Aligning your website’s content strategy for your business’s overall business goals with its content marketing strategy.
• ToFu, MoFu, and BoFu Framework Based Growth Strategy
  • Enhancing your lead funnel for improved revenue operations.
• Agile Project Management and SDLC
  • Guiding our current and future operational processes for overall delivery of a great website development to a digital marketing service.

By understanding the nature of our businesses industry, the products that we use, skill-based services that we use should comply with the core element of search engine guidelines and most importantly it should result in success for our customers in the longer run because a website development for your business is the first step of everything else of your businesses online identity.

The Role of Operational Processes

Operational processes are crucial for achieving business goals and delivering products and services to customers. We strongly believe that digital customer experience should not be exclusive to multibillion-dollar companies. With the right customer-centric business and operational processes, every website can deliver an exceptional digital customer experience. Our operational process is built around delivering customer-centric web design, content and SEO strategies that meet search engine guidelines and web standards for your business.

Why a Defined Website Development Process is Essential

Websites today must be more than standard HTML pages; they must be responsive and adaptable to various devices that consumers use. With the rise of foldable devices, it’s crucial that your website, landing pages, and customer touchpoints are screen-friendly from the start. For example, a tech-savvy customer using the latest foldable device would need a website that:

• Ensures readability across desktops, laptops, tablets, standard smartphones, and foldable devices.
• Your website has all the Web3 standards and incorporates SEO guidelines to meet industry and search engine standards.
• Overall website content strategy is aligned with your business goals, including KPIs and OKRs, and supports a robust content marketing strategy.
• Your website’s growth strategy is focused on lead funnel growth strategy that enhances marketing, sales, and revenue operations, ideally through integration with CRM and marketing automation tools.

A Website Built for Growth

Our website development process is not just about creating a website, it’s about laying the foundation for your business’s growth. We understand that your investment with us for your website development is only the first step toward achieving long-term success. Our process includes all necessary elements to ensure a great return on investment and profitability as your marketing strategies evolve.

The primary goal of any website is to meet search engine guidelines, ensuring that when a user clicks on your site, their query is effectively answered. A user-focused approach to design the website, develop the website, content and SEO is the most efficient path to a successful website.

As Mr. Jef Raskin famously said,

“As far as the customer is concerned, the interface is the product.”

A great website for your business is a combination of skills from our design, development, content and marketing technology teams, all working together with a deep understanding of your industry and business goals.

Our website development process is made to meet your website development needs and the needs of your customers too.

Here our Website Development Services as a Product Bundle that are built based on our website development process.

We are eager to build a great website for your business. Please fill in your contact details and we will coordinate the next steps to understand your website development requirements.